Growing up on the farm, I can remember times where I was keenly aware of the wind direction. Not because I was spraying and concerned about drift, but because of the direction the dust would blow. Driving an open air John Deere 5020 tractor usually meant that in one direction, the wind blew fresh air… Read more »
Category: Branding
Being a bit of a nerd, it’s not uncommon to see me staring at a blank piece of paper deep in thought, followed by a fevered session of doodling, sketching and note-taking. My wife calls this “unveiling the secret world inside Hal’s mind.” In truth, there are no secrets. I just don’t “download” ideas to… Read more »
Most big Facebook headlines over the last few years have been fairly bad news, filled with privacy concerns and political intrigue. The latest announcement from Mark Zuckerberg and his crew of social media risk takers, on the other hand, contains alarming news for banks. Facebook, along with partners like VISA, Mastercard, PayPal, Stripe and Uber… Read more »
My wife and I like British television. Specifically, I can’t recommend programs like Shetland, Line of Duty and Broadchurch enough. Even comedies like Black Books, Gavin and Stacy (where we discovered James Corden years before he made it big on late night TV) and Doc Martin rank as some of our favorite shows. Why do… Read more »
It may surprise you to hear that people still buy comic books. Lots and lots of them. In fact, 2018 was one of the biggest years in comic books’ history. Comic books are no longer relegated to bespectacled 12-year-old boys reading under the blankets at night with a flashlight. Today, both boys and girls enjoy… Read more »
If you’ve ever competed against me in a sport or a game, you know that while I hate to lose, I am also a huge fan of outstanding plays – even if my competition is responsible for them. I chirp a lot during a game (refs eventually get used to being called “stripes”), but rarely… Read more »
Are your employees passionate about improving their knowledge and skills? Don’t expect it to happen on its own or happen overnight. You need to encourage that mindset, and it isn’t always easy. When most companies implement strategies for branding and marketing, they tend to do so from the inside out. In other words, they focus… Read more »
