Distributor Branding: Time To Change The Channel

Wholesale distribution is a unique industry. Located in that ever-shifting space between manufacturing and retail, successful branding takes imagination, experience and guts. 

Anchor helps suppliers and distributors across the United States to stand apart in a world that focuses too much on price and not enough on value. 

We often work with:

  • Electrical distributors
  • Plumbing distributors
  • HVAC distributors
  • Automation distributors
  • Industrial supply distributors
  • Waterworks distributors

We start by getting to know your business and your customers. Then we look for ways to energize your brand both inside and outside your company. How do your customers see you? How do your employees see you? Anchor can help you to shape that narrative.

And our experience in distributor marketing lets us do it with little waste and big results. Instead of partnering with an agency that needs to learn how to navigate the complexities of your supply channel, count on a team that has specialized in helping distributors to succeed for more than a decade. Our distributor work has won national awards (including multiple Best Of The Best Awards from tED Magazine) and our clients have seen results everywhere it counts: sales, leads and engagement.

To ensure your success, Anchor will start with strategy, then use the best tactics available, including (but not limited to):

  • Customer Relationship Marketing
  • Marketing Automation
  • Retargeting
  • LinkedIn / Social Media
  • Online Video
  • Web Development
  • Email Marketing
  • Sales Collateral
  • Direct Mail

Best of all, Anchor Marketing’s creative team knows how to make your business stand out in a crowded marketplace. 

We can also help you to align your internal and external audiences. 

When it’s time to re-focus your sales team, Anchor can show you how. We’ve helped companies large and small to organize and inspire their teams, and the results have been significant. 

Are you ready to change the supply channel in your industry? We can help.