Here at Anchor Marketing, we don’t just specialize in working with manufacturers, we’re experienced working as manufacturers. Much of our account management team came directly from manufacturing management, and that first-hand insight pays off for our clients every day.
How can you build a strong brand when your B2B target audience is incredibly narrow?
At Anchor, we’ve built entire campaigns that are so focused and efficient that they reach less than a dozen decision makers spread across North America. Our targets are often as specific as a city block (trade shows, for example) or a unique group of professionals (architects in Houston, for instance) but can also be as broad as those reached via national Google search advertising or even cable network television.
We create strategies based on in-depth knowledge of the audience, carefully selected measurable goals and powerful tactics that get proven results, including (but never limited to):
- Marketing Automation
- Customer Relationship Marketing (CRM)
- Online Video
- LinkedIn / Social Media
- Email Marketing
- Sales Collateral
- IP Targeting
- Direct Mail
We’ll do whatever it takes to design a memorable message for your brand – then deploy it where it will do the most good.
We also understand that sometimes your most important target audience is in the office next door.
If you need help focusing, training and motivating your sales team, engineers or production crew, Anchor has the experience to make it happen. There’s no use getting everybody in your company on the same page unless it’s the right page. We can help.
Anchor works with clients across the United States and Canada. We’d like to work with you, too.