Anchor Ideas

Why Movie Audiences Prefer Marvel Over DC

It may surprise you to hear that people still buy comic books. Lots and lots of them. In fact, 2018 was one of the biggest years in comic books’ history. Comic books are no longer relegated to bespectacled 12-year-old boys reading under the blankets at night with a flashlight. Today, both boys and girls enjoy… Read more »

Anchor Marketing Welcomes Darren Stinson To Its Crew

Anchor Marketing recently announced the addition of Darren Stinson as its newest account manager. He will be responsible for initiating and maintaining successful partnerships with Anchor Marketing’s growing number of clients. Stinson and the team at Anchor Marketing will help these clients to build their brands, improve their communication (both external and internal) and harness… Read more »

The Long Game

If you’ve ever competed against me in a sport or a game, you know that while I hate to lose, I am also a huge fan of outstanding plays – even if my competition is responsible for them. I chirp a lot during a game (refs eventually get used to being called “stripes”), but rarely… Read more »

Encouraging Your Team To Train

Are your employees passionate about improving their knowledge and skills? Don’t expect it to happen on its own or happen overnight. You need to encourage that mindset, and it isn’t always easy. When most companies implement strategies for branding and marketing, they tend to do so from the inside out. In other words, they focus… Read more »

Anchor Marketing Takes Home Two Manny Awards

Anchor Marketing has earned two silver 2018 Manny awards from the Marketing Communications Agency Network (MCAN), a national organization made up of marketing, branding and business communication professionals. Anchor Marketing earned its first award in the Television Single Spot category for “Putting You First,” a commercial and YouTube video created for First United Bank. Anchor… Read more »

What Tournaments Teach Us

Last weekend I managed to watch some of a college basketball tournament, an exceptional high school basketball tournament and a little college playoff hockey (less than exceptional). It’s that time of year when sports fans being seated at a restaurant ask for that perfect spot where they can “see all of the games.” In one… Read more »

Blizzards And Branding

Anyone who’s lived in North Dakota during winter can relate to that 1/2 second when you stomp the accelerator and hope you aren’t’ flattened by an 18-wheeler.