Category: Branding

Facebook Monsters We Create

Ever hear of Flow magazine? Maybe it’s not ringing a bell. But if you use Facebook, you may recall seeing posts like “The 6 cancer causers in your home you need to get rid of!” or “The most common form of stress these days is dealing with fake people who can’t be trusted” or the… Read more »

Journey In Concert: What I Learned

I love rock music, especially when it features a skilled guitar player (a music teacher introduced me to Hendrix and once I’d heard “All Along The Watchtower” I never looked back). Over the years, I’ve been to a good number of concerts and been privileged to see some of the greatest guitarists of our time: Eddie… Read more »

How Much Do You Really Know About Your Customers?

Most bankers will tell you without hesitation that they understand their customers. After all, they talk to them every day, right? Unfortunately, that casual communication rarely leads to the kind of frank truthfulness that is critical to deep understanding. Nobody wants to tell their banker that they disagree with them, but without that candor, even… Read more »

I Was A Bad College Basketball Player (For One Afternoon)

Throughout my life, I have learned humility the old-fashioned way: by being humiliated. I was an OK high school basketball player. I wasn’t good, but I wasn’t terrible, either (though I still recall overhearing my coach telling someone that I “was convinced that I was Magic Johnson.” It wasn’t meant as a compliment). I was a… Read more »

He Who Must Not Be Named

In the Harry Potter books, the villain is often referred to as “he who must not be named,” because even identifying him invokes unspeakable evil with a capital E. Lord Voldemort (oops, so much for not naming him) is a malevolent, pervasive force who gets his pasty-white fingers and his weird nose into everybody’s business. The… Read more »

The Masses Want Mobile

Recent statistics show that the practice of mobile banking has grown significantly in the last two years. I’m sure you see it with your own customers. If any of us thought that people would shy away from making financial transactions on their smartphone, those doubts should now be put to rest. The tide has turned,… Read more »