Tag: Amazon

Amazon vs Google: An Opportunity For Wholesalers

It’s no secret that Amazon would love to take over wholesale distribution. As any good marketing professional knows, providing services outside of products and price is imperative for a strong value proposition. Included below is a screenshot of one of Amazon’s latest efforts to do just that. Note that the testimonials from “pros” are heavily… Read more »

Using HBO, Netflix To Build Brands

Those who read my blog on a regular basis know that I don’t get cable. Instead, my family utilizes a combination of streaming services that include Netflix, Hulu, Amazon and Sling (and yes, I still save a ton of money). I am part of a growing minority in the United States known as cable cutters,… Read more »

He Who Must Not Be Named

In the Harry Potter books, the villain is often referred to as “he who must not be named,” because even identifying him invokes unspeakable evil with a capital E. Lord Voldemort (oops, so much for not naming him) is a malevolent, pervasive force who gets his pasty-white fingers and his weird nose into everybody’s business. The… Read more »