Manufacturing Anchor Marketing's specialty is inspired branding for manufacturers

Distribution Award-winning distributor marketing that will help you change the channel itself

Professional Services Anchor Marketing has experience working with banks, healthcare and more

Systems Integration The language of control engineering can complicated, and we speak it fluently.

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Does Your Branding Rely Too Much On Timing?

Everyone knows that humans don’t make buying decisions all at once. To employ an over-used marketing buzzword, it’s a journey – one that includes the awareness step, the consideration step and finally the decision step. The trick, then, comes in trying to show them your product or service in the right way at the right… Read more »

March 29, 2021 || Branding

For Engineers And Systems Integrators, It’s Better To Have All The Questions Than All The Answers

We all know somebody who only talks about themself. It’s a character trait that is less than endearing, and I see it manifest itself too often in the world of branding. Think about your experiences with LinkedIn. It’s likely that you’ve been approached by someone you’ve never met trying to make a connection, and as… Read more »

March 19, 2021 || Branding

Next Big Thing Fatigue

Right now the biggest name in social media is probably Instagram. Of course its older sister Facebook has more total users (as does its cousin WhatsApp), but if you are looking for a legit, mature platform that is in its prime, Instagram is the winner. And speaking of mature – did you know that Instagram… Read more »

March 9, 2021 || Branding

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